There is one certain in the current social media environment and that is 'change'.
I have seen several AFL clubs now announcing and promoting their presence on SnapChat, which is a social media app that is one of the select few that is most popular with teenagers. Just for those that don't know Facebook is becoming rather uncool with teenagers with usage numbers plummeting in this demographic...essentially coinciding with the popular uptake from parents of teenagers!
I wonder how long before NRL clubs and in particular the Titans jump on board!