Dakink
05-04-06, 04:14 PM
I know this has been mentioned earlier, but I was wondering if the Titans had any firm estimations in place as to the number of football club members they were hoping to achieve.
Reason I ask this is below.
The Adelaide Crows have a membership close to 50,000!!
Those sorts of number are fantastic, and there is no reason why I cant see us doing something similar over time. With a high number of members there is no reason why a 20,000 stadium cant be sold out EACH and EVERY week.
We need to change the culture of league followers a little and encourage them to attend more games, as well as becoming members wether it be football club or purely social.
The updated Roos membership hovered in the 17,000s yesterday; the Adelaide Crows are closer to 50,000 than the Roos are to 20,000.
When Fitzroy was bundled up and sent north 10 years ago, the AFL promised supporters six appearances in Melbourne.
It reneged by accepting Geelong as "Melbourne", then the Lions compounded the problem by buying Melbourne's "home" game.
Fitzroy supporters had to take what was served up; they had no clout. But time heals and the Lions now have a bigger membership in Victoria than Fitzroy had during its death throes.
Sydney (nee South Melbourne) is aiming at 10,000 Victorian members this year, a staggering thought given the situation when the club limped north in 1982. from foxsports.
Just checked out the Adelaide Crows membership page to see how they do it.
Not a bad idea, giving kids an 'option' of their own.
http://afc.com.au/default.asp?pg=membership
Also this is how the Swans do it;
http://shop.afl.com.au/swans/mcategory.asp?catalog%5Fname=Membership%5FCatalog&category%5Fname=Membership&Page=1&cookie%5Ftest=1
A varied level of membership should be developed to encourage all levels of our society to participate. If the club can manage to sell 15,000 membership options that include a season pass - then that is a massive number of people turning up to each and every game. Whilst it may mean a lower gate on the day. The benefits of regular large crowds (food sales, atmosphere, demand etc) and prepaid memberships (Money in hand) would outway the reduction in the gate takings.
Reason I ask this is below.
The Adelaide Crows have a membership close to 50,000!!
Those sorts of number are fantastic, and there is no reason why I cant see us doing something similar over time. With a high number of members there is no reason why a 20,000 stadium cant be sold out EACH and EVERY week.
We need to change the culture of league followers a little and encourage them to attend more games, as well as becoming members wether it be football club or purely social.
The updated Roos membership hovered in the 17,000s yesterday; the Adelaide Crows are closer to 50,000 than the Roos are to 20,000.
When Fitzroy was bundled up and sent north 10 years ago, the AFL promised supporters six appearances in Melbourne.
It reneged by accepting Geelong as "Melbourne", then the Lions compounded the problem by buying Melbourne's "home" game.
Fitzroy supporters had to take what was served up; they had no clout. But time heals and the Lions now have a bigger membership in Victoria than Fitzroy had during its death throes.
Sydney (nee South Melbourne) is aiming at 10,000 Victorian members this year, a staggering thought given the situation when the club limped north in 1982. from foxsports.
Just checked out the Adelaide Crows membership page to see how they do it.
Not a bad idea, giving kids an 'option' of their own.
http://afc.com.au/default.asp?pg=membership
Also this is how the Swans do it;
http://shop.afl.com.au/swans/mcategory.asp?catalog%5Fname=Membership%5FCatalog&category%5Fname=Membership&Page=1&cookie%5Ftest=1
A varied level of membership should be developed to encourage all levels of our society to participate. If the club can manage to sell 15,000 membership options that include a season pass - then that is a massive number of people turning up to each and every game. Whilst it may mean a lower gate on the day. The benefits of regular large crowds (food sales, atmosphere, demand etc) and prepaid memberships (Money in hand) would outway the reduction in the gate takings.